Ewearnow connect

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Executive Insight

The Psychology of Wearables and Wearable Technology

Jan 21, 2016 ... In recent years we’ve seen new, disruptive innovations in the world of wearable technology; advances that will potentially transform life, business, and the global economy. Products like Google Glass, Apple Watch, and Oculus Rift promise not only to chang ...


Wearables & Connected Car Markets Beginning To Overlap

Sep 23, 2015 ... ljohnston's blog Swedish automaker, Volvo, has announced an update to its On Call app that allows drivers to control various functions of the vehicle from certain wearables, including the Apple Watch and Android Wear devices. Users can remotely locat ...


Separating The Good From The Great

Sep 21, 2015 ... ljohnston's blog Not so long ago, wearable technology was a unique commodity used by forward-thinking coaches to give their athletes a leg up on the competition, creating the next wave of elite superstars with improved and refined athletic prowess.  ...


How Is Gesture Control Moving Mountains for the Internet of Everything?

May 12, 2015 ... As the connected world continues to grow, gesture control is creating new ways for consumers to interact with their environment. Soon, gesture-based technology will allow users to seamlessly transition from their home, to their car, to their gym and beyon ...


Are Expensive, High-Tech Wearables for Babies Taking Advantage of Parents?

May 5, 2015 ... I can certainly empathize with parents who buy these devices; intuitively, it seems like monitoring my child more closely must be a good thing. Frankly, as I reviewed these products, I found myself on the fence about whether the parent side of me would bu ...


The Pebble In Apple’s Shoes

Mar 6, 2015 ... jlaposky's blog Well, it’s another bright, beautiful March here in Silicon Valley, which can mean only one thing: It’s time to get all excited about another Apple announcement. This time everyone is waiting impatiently for the unveiling. The Apple Wa ...


Here's One Of The Biggest Problems We Need To Solve With Wearables

Feb 5, 2015 ... Companies like Samsung, Google, and Apple are betting that consumers will want to wear internet-connected watches and computerized glasses. But there are several reasons people aren't flocking to buy those devices just yet. Read more on Business Insi ...


Appy Holidays

Nov 25, 2014 ... ljohnston's blog Discussions abound about whether or not retailers should open on Thanksgiving, but what gets lost in the shuffle is the fundamental question of “What do consumers want?” Based on their behavior and the already strong start to the hol ...